Jose Cuervo

Tip$y for Cinco

COVID-19 more than doubled food delivery app business, and we knew Cinco De Mayo 2021 would be a great opportunity to turn that growth into good. So, we encouraged consumers to cut loose. Go wild. In a word, get tipsy. No, not with tequila. With their delivery tip. Because drivers had worked hard all year and they deserved a gratuity that was gratuitously large.

Video

Team

Art Director: Eddie Camacho
Copywriter: Tim Noble
Creative Director: Victor Monclús
Executive Creative Director: David Horowitz